{"id":3221,"date":"2025-07-29T08:00:00","date_gmt":"2025-07-29T06:00:00","guid":{"rendered":"https:\/\/serpmantics.com\/?p=3221"},"modified":"2025-08-29T09:42:23","modified_gmt":"2025-08-29T07:42:23","slug":"algorithme-bert","status":"publish","type":"post","link":"https:\/\/serpmantics.com\/tr\/bert-algoritmasi\/","title":{"rendered":"Bert algoritmas\u0131: 2025'te SEO i\u00e7in eksiksiz k\u0131lavuz"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Le <strong>do\u011fal referanslama <\/strong>s\u00fcrekli geli\u015fmektedir ve Google arama motoru, m\u00fc\u015fterilerinin ihtiya\u00e7lar\u0131n\u0131 daha iyi anlamak i\u00e7in algoritmalar\u0131n\u0131 geli\u015ftirmeye devam etmektedir.<strong> \u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n niyetleri<\/strong>. Google algoritmas\u0131na entegrasyonundan bu yana <strong>BERT <\/strong>arama motorlar\u0131n\u0131n anlama bi\u00e7iminde devrim yaratt\u0131 <strong>insan dili.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu makalede, ne oldu\u011funa bakaca\u011f\u0131z<strong> BERT algoritmas\u0131<\/strong>nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131, SEO \u00fczerindeki etkisi ve hepsinden \u00f6nemlisi, i\u00e7eri\u011finizi bu algoritma taraf\u0131ndan anla\u015f\u0131lacak ve de\u011ferlendirilecek \u015fekilde nas\u0131l uyarlayaca\u011f\u0131n\u0131z.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bert algoritmas\u0131 nedir?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Bert modelinin basit tan\u0131m\u0131<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>BERT <\/strong>(Bidirectional Encoder Representations from Transformers'\u0131n k\u0131saltmas\u0131) \u00e7ift y\u00f6nl\u00fc bir kodlama algoritmas\u0131d\u0131r.<strong> do\u011fal dil i\u015fleme<\/strong> Google taraf\u0131ndan 2018 y\u0131l\u0131nda geli\u015ftirilmi\u015ftir. Ana rol\u00fc, Google'\u0131n kullan\u0131c\u0131lar\u0131 daha iyi anlamas\u0131na yard\u0131mc\u0131 olmakt\u0131r.<strong> anlam ve ba\u011flam<\/strong> Kullan\u0131c\u0131lar\u0131n arama sorgular\u0131ndaki ve web sayfalar\u0131n\u0131n i\u00e7eri\u011findeki kelimeler. Daha \u00f6nce <strong>BERT<\/strong>Google bazen yakalamada sorun ya\u015fad\u0131<strong> insan dilinin n\u00fcanslar\u0131<\/strong>Bu, daha az alakal\u0131 arama sonu\u00e7lar\u0131na yol a\u00e7abilir. BERT algoritmas\u0131 art\u0131k Google'\u0131n \u015funlar\u0131 yapmas\u0131n\u0131 sa\u011fl\u0131yor <strong>talepleri anlamak<\/strong> Bir insan\u0131n yapaca\u011f\u0131 gibi, tek tek kelimelerden ziyade bir c\u00fcmlenin genel anlam\u0131n\u0131 dikkate alarak. <strong>anahtar kelimeler<\/strong> izole edilmi\u015f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Bert algoritmas\u0131 ve do\u011fal dil i\u015fleme (NLP)<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Le<strong> do\u011fal dil i\u015fleme<\/strong> (ya da NLP \"do\u011fal dil i\u015fleme\") biliminin bir dal\u0131d\u0131r. <strong>yapay zeka<\/strong> bilgisayarlar\u0131n bilgiyi anlamas\u0131n\u0131, yorumlamas\u0131n\u0131 ve \u00fcretmesini sa\u011flamay\u0131 ama\u00e7lamaktad\u0131r. <strong>insan dili.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"1002\" height=\"904\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/structure-texte.png\" alt=\"Bir metnin yap\u0131land\u0131r\u0131lmas\u0131\" class=\"wp-image-2894\" style=\"width:161px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/structure-texte.png 1002w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/structure-texte-980x884.png 980w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/structure-texte-480x433.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1002px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6nce <strong>BERT<\/strong>Google'\u0131n algoritmalar\u0131<strong> olduk\u00e7a s\u0131n\u0131rl\u0131 <\/strong>Dil anlay\u0131\u015flar\u0131nda. Kelimeleri izole bir \u015fekilde yorumlad\u0131lar, bu da <strong>arama sonu\u00e7lar\u0131n\u0131 bozar. <\/strong>Google, BERT algoritmas\u0131 ile bir c\u00fcmlenin s\u00f6zdizimini ve anlambilimini, kelime s\u0131ras\u0131n\u0131, n\u00fcanslar\u0131 ve di\u011fer unsurlar\u0131 dikkate alarak analiz edebiliyor. <strong>dilin incelikleri.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Bert modelinin Transformat\u00f6r mimarisi<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Bu da algoritmay\u0131 <strong>BERT <\/strong>performans, onun<strong> mimari D\u00f6n\u00fc\u015f\u00fcm<\/strong>alan\u0131nda ileriye do\u011fru at\u0131lm\u0131\u015f b\u00fcy\u00fck bir ad\u0131md\u0131r. <strong>NLP<\/strong>. Transformat\u00f6r modeli, bir <strong>dikkat sistemi<\/strong>Bu da algoritman\u0131n bir c\u00fcmledeki her bir kelimenin di\u011ferlerine g\u00f6re \u00f6nemini tartmas\u0131n\u0131 sa\u011flar. Bu nedenle BERT algoritmas\u0131 \u015funlar\u0131 yapabilir<strong> kelimeler aras\u0131ndaki ili\u015fkiyi anlamak <\/strong>Bir c\u00fcmle i\u00e7inde veya hatta farkl\u0131 c\u00fcmleler aras\u0131nda birbirinden uzak olan.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-left\"><img loading=\"lazy\" decoding=\"async\" width=\"568\" height=\"439\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/05\/Ordinateur.png\" alt=\"\" class=\"wp-image-2132\" style=\"width:138px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/05\/Ordinateur.png 568w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/05\/Ordinateur-480x371.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 568px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Geleneksel modellerin aksine, Transformer<strong> c\u00fcmleleri ayn\u0131 anda her iki y\u00f6nde de okur <\/strong>(soldan sa\u011fa ve sa\u011fdan sola), BERT algoritmas\u0131na iki y\u00f6nl\u00fc bir ba\u011flam anlay\u0131\u015f\u0131 kazand\u0131r\u0131r. Bu, bir kelimeyi \u015fu ba\u011flam\u0131 g\u00f6z \u00f6n\u00fcnde bulundurarak analiz etti\u011fi anlam\u0131na gelir <strong>ondan \u00f6nce gelen kelimeler <\/strong>ve<strong> onu takip edenler<\/strong> c\u00fcmle i\u00e7inde.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bert algoritmas\u0131 nas\u0131l \u00e7al\u0131\u015f\u0131r?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Bert modeli dikkat mekanizmas\u0131<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">BERT algoritmas\u0131 bir c\u00fcmleyi okudu\u011funda<strong> t\u00fcm kelimelere ayn\u0131 \u00f6nemi verir. <\/strong>Her bir kelimenin di\u011ferleriyle nas\u0131l ili\u015fkili oldu\u011funa bakar ve dikkatini kendisiyle en alakal\u0131 kelimelere odaklar.<strong> genel anlam\u0131 anlamak.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Bert \u00f6n e\u011fitimi ve ince ayar<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">BERT algoritmas\u0131, \u00f6\u011frenme s\u00fcrecinde iki ana a\u015famadan ge\u00e7erek \u00e7al\u0131\u015f\u0131r <strong>\u00f6n e\u011fi\u0307ti\u0307m <\/strong>ve<strong> ince ayar.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"525\" height=\"439\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Data-processing.png\" alt=\"\" class=\"wp-image-3254\" style=\"width:169px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Data-processing.png 525w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Data-processing-480x401.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 525px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6n e\u011fitim a\u015famas\u0131 s\u0131ras\u0131nda, BERT algoritmas\u0131 f<strong>\u00e7ok geni\u015f bir metin hacmi \u00fczerinde \u00e7al\u0131\u015f\u0131ld\u0131 <\/strong>(kitaplar, makaleler, vb.) <strong>dilin nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 \u00f6\u011frenmek<\/strong>. \u00d6zellikle, bir c\u00fcmledeki eksik kelimeleri tahmin etmeyi ve iki c\u00fcmlenin birbirini mant\u0131ksal olarak takip edip etmedi\u011fini tahmin etmeyi \u00f6\u011frenir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O zaman BERT <strong>belirli g\u00f6revler i\u00e7in yeniden e\u011fitildi<\/strong>Google aramalar\u0131, sorulara verilen yan\u0131tlar veya metin s\u0131n\u0131fland\u0131rmas\u0131 gibi. Bu ayarlama a\u015famas\u0131, \u015fu \u015fekilde adland\u0131r\u0131l\u0131r <strong>ince ayar <\/strong>ona izin verir <strong>belirli ba\u011flamlara uyum sa\u011flama<\/strong> Google i\u00e7in bu, BERT algoritmas\u0131n\u0131n kullan\u0131c\u0131 sorgular\u0131n\u0131 yorumlama yetene\u011fini geli\u015ftirmek ve<strong> en alakal\u0131 i\u00e7erik.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Bert modelini kullanarak ba\u011flamsal anlay\u0131\u015f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ge\u00e7mi\u015fte, arama algoritmalar\u0131 a\u015fa\u011f\u0131dakileri yapmakta zorlan\u0131yordu <strong>Bir kelimenin anlam\u0131n\u0131, i\u00e7inde ge\u00e7ti\u011fi c\u00fcmleye g\u00f6re yorumlayabilir. <\/strong>BERT dil modeli bunu daha kolay hale getirmi\u015ftir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6rne\u011fin, ba\u011flam\u0131 olmayan \"avukat\" kelimesi bir meyveyi ya da bir hukuk uzman\u0131n\u0131 ifade edebilir. Bir \u0130nternet kullan\u0131c\u0131s\u0131 \"avukat tarifi\" girerse, geleneksel bir algoritma \u015funlar\u0131 yapabilir<strong> kesin niyeti anlamamak<\/strong> ve yasal anlamda avukatlar hakk\u0131nda sonu\u00e7lar d\u00f6nd\u00fcr\u00fcr. \u00c7ift y\u00f6nl\u00fcl\u00fc\u011f\u00fc ve dikkat mekanizmas\u0131 sayesinde BERT <strong>anlayabilme <\/strong>\"avokado tarifi \"nde \"avokado\" meyveyi ifade eder.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bert modelinin SEO \u00fczerindeki etkisi<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Karma\u015f\u0131k sorgular\u0131n daha iyi anla\u015f\u0131lmas\u0131<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">BERT dil modelinden \u00f6nce, Google genellikle yorumlamada zorluk \u00e7ekiyordu <strong>uzun talepler<\/strong>Sonu\u00e7lar her zaman alakal\u0131 de\u011fildi. Algoritma esas olarak a\u015fa\u011f\u0131dakilere odakland\u0131\u011f\u0131ndan, sonu\u00e7lar mutlaka alakal\u0131 de\u011fildi<strong> izole anahtar kelimeler.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"789\" height=\"173\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/phrase.png\" alt=\"metin i\u00e7eri\u011fi.\" class=\"wp-image-3259\" style=\"width:191px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/phrase.png 789w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/phrase-480x105.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 789px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">BERT modelini kullanarak, arama motoru Google<strong> istekleri \u00e7ok daha iyi anlar<\/strong> konu\u015fmaya dayal\u0131 veya karma\u015f\u0131k. Buna \u015funlar dahildir:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>form\u00fclasyonlar\u0131 <strong>do\u011fal dil <\/strong>(bir insanla konu\u015fmak gibi);<\/li>\n\n\n\n<li>ve <strong>edatlar <\/strong>et les conjonctions (\u00ab\u00a0\u00e0\u00a0\u00bb, \u00ab\u00a0pour\u00a0\u00bb, \u00ab\u00a0avec\u00a0\u00bb, \u00ab\u00a0sans\u00a0\u00bb,&#8230;) qui peuvent&nbsp; changer compl\u00e8tement le sens d&rsquo;une phrase ;<\/li>\n\n\n\n<li>&nbsp;ve <strong>n\u00fcansl\u0131 c\u00fcmleler.<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130\u00e7erik olu\u015fturucular i\u00e7in bu durum, art\u0131k sadece i\u00e7erik olu\u015fturman\u0131n yeterli olmad\u0131\u011f\u0131 anlam\u0131na geliyor. <strong>Bir anahtar kelime sayfas\u0131n\u0131 a\u015f\u0131r\u0131 optimize edin. <\/strong>\u015eu andan itibaren <strong>ger\u00e7ekten faydal\u0131 i\u00e7erik \u00fcretin,<\/strong> \u0130nternet kullan\u0131c\u0131lar\u0131 taraf\u0131ndan sorulan belirli sorular\u0131 yan\u0131tlayabilmektedir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Arama amac\u0131n\u0131n \u00f6nemi<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/recherche-mots-cles-1024x1024.png\" alt=\"bir daire i\u00e7inde b\u00fcy\u00fcte\u00e7.\" class=\"wp-image-2878\" style=\"width:74px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/recherche-mots-cles-980x980.png 980w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/recherche-mots-cles-480x480.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Google arama motoru art\u0131k sadece arama \u00e7ubu\u011funa girilen s\u00f6zc\u00fckleri tam olarak i\u00e7eren sayfalar\u0131 aramakla kalm\u0131yor; ayn\u0131 zamanda a\u015fa\u011f\u0131daki sayfalar\u0131 da ar\u0131yor&nbsp;<strong>cevap ver<a href=\"https:\/\/serpmantics.com\/tr\/intention-de-recherche-seo\/\">ara\u015ft\u0131rma niyeti<\/a> \u0130nternet kullan\u0131c\u0131s\u0131n\u0131n. <\/strong>Arama amac\u0131 4 kategoride s\u0131n\u0131fland\u0131r\u0131labilir:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Bilgi :<\/strong> \u0130nternet kullan\u0131c\u0131lar\u0131 bir \u015feyler \u00f6\u011frenmek istiyor;<\/li>\n\n\n\n<li><strong>Navigasyon:<\/strong> \u0130nternet kullan\u0131c\u0131lar\u0131 belirli bir web sitesini veya sayfay\u0131 ar\u0131yor;<\/li>\n\n\n\n<li><strong>i\u015flemsel : <\/strong>\u0130nternet kullan\u0131c\u0131s\u0131 bir \u015fey sat\u0131n almak veya bir eylem ger\u00e7ekle\u015ftirmek istiyor;<\/li>\n\n\n\n<li><strong>Ticari:<\/strong> \u0130nternet kullan\u0131c\u0131lar\u0131 sat\u0131n alma karar\u0131 vermeden \u00f6nce \u00fcr\u00fcn veya hizmetleri kar\u015f\u0131la\u015ft\u0131r\u0131r.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">BERT dil modeli sayesinde, Google olmak i\u00e7in iyi bir yer <strong>bir talebin arkas\u0131ndaki niyeti \u00e7\u0131karma konusunda daha ustad\u0131r.<\/strong> Bu, i\u00e7eri\u011finizin alaka d\u00fczeyinin art\u0131k yaln\u0131zca anahtar kelimelerin varl\u0131\u011f\u0131na g\u00f6re de\u011fil, kullan\u0131c\u0131n\u0131n arama niyetini tam olarak kar\u015f\u0131lama yetene\u011fine g\u00f6re de\u011ferlendirilece\u011fi anlam\u0131na gelir, <strong>A\u00e7\u0131k, do\u011fal ve kesin bir \u015fekilde yan\u0131t vererek.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6rne\u011fin, \"2025 y\u0131l\u0131nda blogumun SEO'sunu nas\u0131l geli\u015ftirebilirim?\" sorgusu i\u00e7in BERT algoritmas\u0131 sadece \"SEO\", \"blog\" ve \"2025\" kelimelerini i\u00e7eren sayfalar\u0131 aramayacakt\u0131r. Bug\u00fcn bir blogun SEO'sunu iyile\u015ftirmek i\u00e7in yap\u0131lmas\u0131 gereken eylemleri somut terimlerle a\u00e7\u0131klayan i\u00e7erikler arayacakt\u0131r. Yani somut tavsiyeler i\u00e7eren g\u00fcncel, iyi yap\u0131land\u0131r\u0131lm\u0131\u015f i\u00e7erik.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Web sitenizi Bert modeli i\u00e7in optimize etme<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Art\u0131k BERT'in nas\u0131l \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 ve arama \u00fczerindeki etkisini anlad\u0131\u011f\u0131n\u0131za g\u00f6re, soru, kullan\u0131c\u0131lara hitap eden, ancak ayn\u0131 zamanda<strong> Google ve BERT taraf\u0131ndan kolayca yorumlanabilir.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Y\u00fcksek kaliteli, ilgili ve kapsaml\u0131 i\u00e7erik yaz\u0131n<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">BERT algoritmas\u0131, Google arama motorunun y\u00fczeysel i\u00e7erik ile ger\u00e7ekten faydal\u0131 i\u00e7eri\u011fi birbirinden ay\u0131rt etmesini sa\u011flar. A<strong> kaliteli i\u00e7erik <\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"202\" height=\"205\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/contenu-qualitatif.png\" alt=\"sertifikal\u0131 kaliteli i\u00e7erik.\" class=\"wp-image-2754\" style=\"width:87px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/contenu-qualitatif.png 202w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/contenu-qualitatif-12x12.png 12w\" sizes=\"auto, (max-width: 202px) 100vw, 202px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>kriterleri kar\u015f\u0131l\u0131yor <a href=\"https:\/\/serpmantics.com\/tr\/eeat-google\/\">EEAT<\/a> Google'dan ;<\/li>\n\n\n\n<li>cevap verir <strong>ara\u015ft\u0131rma niyetleri<\/strong> ;<\/li>\n\n\n\n<li>bir konu ile ilgilenir. <strong>derinlik <\/strong>;<\/li>\n\n\n\n<li>o<strong> iyi yap\u0131land\u0131r\u0131lm\u0131\u015f<\/strong> et agr\u00e9able \u00e0 lire (h1, h2, h3,&#8230;, illustr\u00e9 avec images, paragraphes a\u00e9r\u00e9s, etc);<\/li>\n\n\n\n<li>entegre eder<strong> ilgili anahtar kelimeler<\/strong> do\u011fal olarak.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Kimden <a href=\"https:\/\/serpmantics.com\/tr\/outils-seo\/\">SEO ara\u00e7lar\u0131<\/a> olarak <strong>SERPmantics <\/strong>size yard\u0131mc\u0131 olabilir <strong>y\u00fcksek kaliteli i\u00e7erik yaz\u0131n<\/strong> Google'\u0131n beklentilerine uyarlanm\u0131\u015f ve \u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n arama niyetlerine yan\u0131t veriyor. Bunu ba\u015farmak i\u00e7in ara\u00e7 \u00e7e\u015fitli \u00f6zellikler sunar <strong>\u00d6NER\u0130LER <\/strong>Hedef sorgudan: anahtar kelimelerin bir listesi ve bunlar\u0131n ge\u00e7ti\u011fi yerler, dahil edilecek paragraf, ba\u015fl\u0131k, madde i\u015fareti, resim, video, tablo ve ba\u011flant\u0131 say\u0131s\u0131. Ayr\u0131ca a\u015fa\u011f\u0131dakiler i\u00e7in de bir b\u00f6l\u00fcm vard\u0131r <strong>Ara\u015ft\u0131rma ama\u00e7lar\u0131n\u0131 belirleyin.<\/strong> Bu ara\u00e7 \u015funlar\u0131 yapman\u0131z\u0131 sa\u011flar <a href=\"https:\/\/serpmantics.com\/tr\/seo-plani-olusturucu\/\">bir plan olu\u015fturun<\/a> i\u00e7erik, optimize edilmi\u015f ba\u015fl\u0131klar ve meta a\u00e7\u0131klamalar. Son olarak, SERPmantics kendinizi rakiplerinizle kar\u015f\u0131la\u015ft\u0131rman\u0131za olanak tan\u0131r, \u00f6zellikle <strong>\u00fcst SERP sonu\u00e7lar\u0131.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Zengin ve kesin bir kelime da\u011farc\u0131\u011f\u0131 kullan\u0131n<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A<strong> zengin kelime da\u011farc\u0131\u011f\u0131<\/strong> BERT algoritmas\u0131n\u0131n <strong>i\u00e7eri\u011finizin konusunu anlay\u0131n.<\/strong> Kelime da\u011farc\u0131\u011f\u0131 ne kadar kesin olursa, BERT i\u00e7eri\u011finizi o kadar do\u011fru ba\u011flama yerle\u015ftirebilir. <a href=\"https:\/\/serpmantics.com\/tr\/semantik-alanlar-seo\/\">anlamsal alan<\/a>. Ayn\u0131 ana anahtar kelimeyi s\u00fcrekli tekrarlamaktan ka\u00e7\u0131nmak i\u00e7in <strong>e\u015fanlaml\u0131lar<\/strong>a\u00e7\u0131mlamalar ve ilgili terimler.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Uzun kuyruklu anahtar kelimelerin \u00f6nemi<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"621\" height=\"401\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/05\/Rechercche-SEO.png\" alt=\"Bir arama motorunda &quot;seo&quot; anahtar kelimesini arat\u0131n.\" class=\"wp-image-1832\" style=\"width:129px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/05\/Rechercche-SEO.png 621w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/05\/Rechercche-SEO-480x310.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 621px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Bu <a href=\"https:\/\/serpmantics.com\/tr\/mots-cles-longue-traine\/\">uzun kuyruklu anahtar kelimeler<\/a> daha kesin bir arama niyetini yans\u0131tan \u00fc\u00e7 veya daha fazla kelimeden olu\u015fan sorgulard\u0131r ve BERT algoritmas\u0131 taraf\u0131ndan \u00f6zellikle iyi anla\u015f\u0131l\u0131rlar. Bunlar\u0131n avantaj\u0131, sahip olduklar\u0131 :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>daha az rekabet<\/strong> k\u0131sa anahtar kelimelerden daha ;<\/li>\n\n\n\n<li>daha iyi<strong> t\u0131klama oran\u0131<\/strong> ;<\/li>\n\n\n\n<li>genellikle kullan\u0131c\u0131n\u0131n nihai amac\u0131na daha yak\u0131n olduklar\u0131 i\u00e7in daha iyi bir d\u00f6n\u00fc\u015f\u00fcm oran\u0131 sa\u011flarlar.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Anlamsal bir koza olu\u015fturma<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Le <strong><a href=\"https:\/\/serpmantics.com\/tr\/koza-anlamsal\/\">anlamsal koza<\/a> <\/strong>sayfalar\u0131 birbirine ba\u011flayarak bir sitenin i\u00e7eri\u011fini mant\u0131kl\u0131 ve tematik bir \u015fekilde d\u00fczenlemekten olu\u015fan bir stratejidir.<strong> benzer veya tamamlay\u0131c\u0131 konularla ilgilenmektedir. <\/strong>Bu y\u00f6ntemin \u00e7e\u015fitli avantajlar\u0131 vard\u0131r:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>g\u00fc\u00e7lendirmek <strong>anlamsal uygunluk<\/strong> sitenizin;<\/li>\n\n\n\n<li>BERT algoritmas\u0131 a\u015fa\u011f\u0131dakileri daha iyi anlar <strong>k\u00fcresel ba\u011flam<\/strong> her sayfada ;<\/li>\n\n\n\n<li><strong>iyile\u015ftirmek <a href=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/maillage-interne.png\">dahili a\u011f olu\u015fturma<\/a><\/strong> ve kullan\u0131c\u0131 tarama s\u00fcresi.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Kullan\u0131c\u0131lar taraf\u0131ndan sorulan sorular\u0131 entegre edin<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">BERT dil modeli ile Google <strong>do\u011fal dilde form\u00fcle edilmi\u015f sorgulara b\u00fcy\u00fck \u00f6nem verir<\/strong>genellikle soru bi\u00e7imindedir. Kesin yan\u0131tlar arayan internet kullan\u0131c\u0131lar\u0131 genellikle sorgular\u0131n\u0131 bir ki\u015fiyle konu\u015fuyormu\u015f gibi giriyor. Dahas\u0131, Google giderek \u015fu i\u00e7erikleri \u00f6ne \u00e7\u0131kar\u0131yor <strong>bir soruya do\u011frudan yan\u0131t verin<\/strong> \u00f6zellikle de \"di\u011fer sorular\" ekran\u0131nda. \u00d6rne\u011fin, Google'a \"su bitkileri\" yazarsan\u0131z :<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"995\" height=\"363\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/image.png\" alt=\"&quot;Su bitkileri&quot; anahtar kelimesini girdi\u011finizde Google&#039;da &quot;Di\u011fer sorular&quot;.\" class=\"wp-image-2391\" style=\"width:514px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/image.png 995w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/image-980x358.png 980w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/image-480x175.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 995px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Yapabilirsin <strong>sorular\u0131 tan\u0131mlay\u0131n <\/strong>AlsoAsked veya AnswerThePublic gibi ara\u00e7lar sayesinde ziyaret\u00e7ilerinizin sordu\u011fu sorular\u0131 yan\u0131tlay\u0131n. Daha fazlas\u0131n\u0131 \u00f6\u011frenmek i\u00e7in <strong>SERPmantics <\/strong>bir soru listesi ile bir anahtar kelime i\u00e7in arama niyetlerini belirleme i\u015flevine sahiptir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sorunlar belirlendikten sonra, a\u015fa\u011f\u0131daki ad\u0131mlar\u0131n at\u0131lmas\u0131 uygun olacakt\u0131r<strong> ba\u015fl\u0131k olarak ekleyin <\/strong>(<a href=\"https:\/\/serpmantics.com\/tr\/h1-h2-h3\/\">H1, H2, H3<\/a>&#8230;) dans votre contenu :&nbsp;BERT les interpr\u00e8te tr\u00e8s bien. Int\u00e8grer des <strong>SSS <\/strong>i\u00e7eri\u011finizde yer alman\u0131z, size bu sayfalarda g\u00f6r\u00fcnme f\u0131rsat\u0131 verebilir.<strong> Google'dan zenginle\u015ftirilmi\u015f \u00f6zler.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Bert modeli ve sesli arama<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"773\" height=\"392\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/enregistrement-audio.png\" alt=\"Sesli asistan\" class=\"wp-image-3231\" style=\"width:139px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/enregistrement-audio.png 773w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/enregistrement-audio-480x243.png 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 773px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">La <strong>sesli arama <\/strong>yayg\u0131n olarak kullan\u0131lmaktad\u0131r, bu nedenle SEO i\u00e7in g\u00f6z ard\u0131 edilecek bir \u015fey de\u011fildir. Kullan\u0131c\u0131lar sesli asistanlar\u0131na (\u00f6r. Siri, Google Asistan, Alexa) soru sorduklar\u0131nda \u00e7ok daha do\u011fal bir dil kullan\u0131rlar, <strong>konu\u015fmaya dayal\u0131 ve sorgulay\u0131c\u0131<\/strong> geleneksel bir aramadan daha fazla.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BERT dil modeli ile Google, sesli sorgular\u0131 \u00e7ok daha iyi anl\u0131yor. Bu nedenle i\u00e7eri\u011finiz, yaz\u0131l\u0131 sorgular\u0131n yan\u0131 s\u0131ra s\u00f6zl\u00fc sorgulara da yan\u0131t verecek \u015fekilde tasarlanmal\u0131d\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130\u00e7eri\u011finizi uyarlamak i\u00e7in, :&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>d'<strong>sorular\u0131 entegre edin<\/strong> Sesli aramalar genellikle sorgulay\u0131c\u0131 oldu\u011fundan, anahtar nokta kesin olmakt\u0131r;<\/li>\n\n\n\n<li>gelen <strong>yan\u0131tlar\u0131n yap\u0131land\u0131r\u0131lmas\u0131 <\/strong>K\u0131sa ve \u00f6z: Google do\u011frudan ve net yan\u0131tlar\u0131 tercih eder. Bu y\u00fczden cevab\u0131 bir paragraf\u0131n ilk birka\u00e7 sat\u0131r\u0131nda vermek en iyisidir;<\/li>\n\n\n\n<li>d'<strong>listeleri kullan\u0131n&nbsp; <\/strong>Sesli asistanlar i\u00e7eri\u011fi genellikle liste \u015feklinde okur;<\/li>\n\n\n\n<li>d'<strong>SSS b\u00f6l\u00fcm\u00fc ekleyin <\/strong>\u00c7\u00fcnk\u00fc ayn\u0131 konudaki birka\u00e7 ortak soruyu bir araya getiriyor.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">BERT'in gelecek beklentileri nelerdir?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">BERT modelinin e\u011fitimi ve kullan\u0131m\u0131 \u015funlar\u0131 gerektirir <strong>\u00e7ok fazla bilgi i\u015flem g\u00fcc\u00fc ve kayna\u011f\u0131 gerektirir. <\/strong>Bu y\u00fczden t\u00fcm aramalar i\u00e7in kullanmak zordur. Google bunu her \u015feyden \u00f6nce sorgular\u0131 daha iyi anlamak i\u00e7in kullan\u0131r.<strong> en karma\u015f\u0131k veya en uzun<\/strong>ger\u00e7ekten yararl\u0131 oldu\u011fu yerlerde.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized float-right\"><img loading=\"lazy\" decoding=\"async\" width=\"426\" height=\"834\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Argent-smartphone.png\" alt=\"Ak\u0131ll\u0131 telefon paras\u0131.\" class=\"wp-image-3121\" style=\"width:68px;height:auto\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Argent-smartphone.png 426w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Argent-smartphone-153x300.png 153w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Argent-smartphone-6x12.png 6w\" sizes=\"auto, (max-width: 426px) 100vw, 426px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ara\u015ft\u0131rmac\u0131lar versiyonlar \u00fczerinde \u00e7al\u0131\u015f\u0131yor <strong>BERT'ten \u00e7akmak<\/strong> (DistilBERT veya RoBERTa gibi) daha az kaynak t\u00fcketirken performanslar\u0131n\u0131n \u00e7o\u011funu korurlar. Ama\u00e7 bu modelleri \u015fu hale getirmektir<strong> da\u011f\u0131t\u0131m\u0131 daha kolay ve daha az maliyetli <\/strong>b\u00fcy\u00fck \u00f6l\u00e7ekte, hatta mobil cihazlarda bile.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google, BERT lauguage modeliyle yetinmedi. A\u015fa\u011f\u0131daki gibi modeller <strong>MUM <\/strong>(Multitask Unified Model), halihaz\u0131rda konu\u015fland\u0131r\u0131lm\u0131\u015f ve BERT'ten \u00e7ok daha g\u00fc\u00e7l\u00fc (Google'a g\u00f6re 1.000 kata kadar daha g\u00fc\u00e7l\u00fc), daha da ileri gitmek i\u00e7in tasarlanm\u0131\u015ft\u0131r. MUM<strong> farkl\u0131 bilgi t\u00fcrlerini i\u00e7erebilir<\/strong> (metin, resim, yak\u0131nda video ve ses), ayn\u0131 anda birka\u00e7 konuda karma\u015f\u0131k sorgular\u0131 i\u015fleyebilir ve<strong> 75 dil, <\/strong>Bu da Google'\u0131n giderek daha incelikli ve karma\u015f\u0131k sorulara yan\u0131t vermesini sa\u011fl\u0131yor. <strong>Gelecekte daha benzer ve hatta daha iyi modeller g\u00f6rmeyi bekleyebiliriz.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">BERT dil modelinin geli\u015fi SEO tarihinde bir d\u00f6n\u00fcm noktas\u0131 oldu. \u0130lk kez bir Google algoritmas\u0131<strong> insan dilini ger\u00e7ekten anlama yetene\u011fine sahip,<\/strong> incelikleri, ba\u011flam\u0131 ve niyetiyle birlikte. Bu, do\u011fal referanslaman\u0131n <strong>art\u0131k yaln\u0131zca anahtar kelimelere dayanm\u0131yor, <\/strong>Ancak i\u00e7eri\u011fin genel kalitesine ve \u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n arama niyetlerine tam olarak yan\u0131t verme yetene\u011fine ba\u011fl\u0131d\u0131r.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130\u015fte burada<strong> Hat\u0131rlanmas\u0131 gereken iyi uygulamalar<\/strong> web sitenizi optimize etmek i\u00e7in:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>insanlar i\u00e7in yazmak, <\/strong>robotlar i\u00e7in de\u011fil;<\/li>\n\n\n\n<li>cevap ver<strong> arama niyeti <\/strong>;<\/li>\n\n\n\n<li>kullan\u0131n <strong>zengin kelime da\u011farc\u0131\u011f\u0131 <\/strong>a\u015f\u0131r\u0131 optimizasyon olmadan ;<\/li>\n\n\n\n<li><strong>i\u00e7eri\u011finizi yap\u0131land\u0131rma <\/strong>Ak\u0131ll\u0131ca;<\/li>\n\n\n\n<li>i\u00e7eri\u011fini a\u015fa\u011f\u0131dakilere uyarlay\u0131n<strong> sesli arama<\/strong> ;<\/li>\n\n\n\n<li>optimize etmek <strong>kullan\u0131c\u0131 deneyimi.<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Algoritmalar\u0131n nas\u0131l geli\u015fti\u011fine bak\u0131lmaks\u0131z\u0131n, <strong>Google her zaman kullan\u0131c\u0131lar\u0131n\u0131n ihtiya\u00e7lar\u0131na en iyi \u015fekilde hizmet eden i\u00e7eri\u011fi tercih edecektir. <\/strong>\u0130\u00e7eri\u011finizin netli\u011fine, derinli\u011fine ve de\u011ferine ne kadar \u00e7ok odaklan\u0131rsan\u0131z, medyada yer alma \u015fans\u0131n\u0131z o kadar artar.<strong> iyi bir konumda <\/strong>arama sonu\u00e7lar\u0131nda.<\/p>","protected":false},"excerpt":{"rendered":"<p>Le r\u00e9f\u00e9rencement naturel \u00e9volue sans cesse, et le moteur de recherche Google continue d&rsquo;affiner ses algorithmes pour mieux comprendre les intentions des internautes. Depuis son int\u00e9gration dans l&rsquo;algorithme de Google, le mod\u00e8le BERT a boulevers\u00e9 la mani\u00e8re dont les moteurs de recherche comprennent le langage humain. Dans cet article, nous verrons ce qu&rsquo;est l&rsquo;algorithme BERT, [&hellip;]<\/p>","protected":false},"author":4,"featured_media":3229,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-3221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Algorithme Bert : Le guide complet pour le SEO en 2025 - SERPmantics<\/title>\n<meta name=\"description\" content=\"Ma\u00eetrisez l&#039;algorithme BERT : impact sur le SEO et strat\u00e9gies d&#039;optimisation. Adaptez votre contenu pour \u00eatre mieux class\u00e9 sur Google\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/serpmantics.com\/tr\/bert-algoritmasi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Algorithme Bert : Le guide complet pour le SEO en 2025 - SERPmantics\" \/>\n<meta property=\"og:description\" content=\"Ma\u00eetrisez l&#039;algorithme BERT : impact sur le SEO et strat\u00e9gies d&#039;optimisation. Adaptez votre contenu pour \u00eatre mieux class\u00e9 sur Google\" \/>\n<meta property=\"og:url\" content=\"https:\/\/serpmantics.com\/tr\/bert-algoritmasi\/\" \/>\n<meta property=\"og:site_name\" content=\"SERPmantics\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-29T06:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-29T07:42:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"731\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"fatimatou\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"fatimatou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/serpmantics.com\/algorithme-bert\/\",\"url\":\"https:\/\/serpmantics.com\/algorithme-bert\/\",\"name\":\"Algorithme Bert : Le guide complet pour le SEO en 2025 - SERPmantics\",\"isPartOf\":{\"@id\":\"https:\/\/serpmantics.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/serpmantics.com\/algorithme-bert\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/serpmantics.com\/algorithme-bert\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg\",\"datePublished\":\"2025-07-29T06:00:00+00:00\",\"dateModified\":\"2025-08-29T07:42:23+00:00\",\"author\":{\"@id\":\"https:\/\/serpmantics.com\/#\/schema\/person\/c05390e931965150cb2b4750c34c24d9\"},\"description\":\"Ma\u00eetrisez l'algorithme BERT : impact sur le SEO et strat\u00e9gies d'optimisation. Adaptez votre contenu pour \u00eatre mieux class\u00e9 sur Google\",\"breadcrumb\":{\"@id\":\"https:\/\/serpmantics.com\/algorithme-bert\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/serpmantics.com\/algorithme-bert\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/serpmantics.com\/algorithme-bert\/#primaryimage\",\"url\":\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg\",\"contentUrl\":\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg\",\"width\":1280,\"height\":731,\"caption\":\"Ordinateur sur un bureau.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/serpmantics.com\/algorithme-bert\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/serpmantics.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Algorithme Bert : Le guide complet pour le SEO en 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/serpmantics.com\/#website\",\"url\":\"https:\/\/serpmantics.com\/\",\"name\":\"SERPmantics\",\"description\":\"L&#039;Optimisation S\u00e9mantique pouss\u00e9e pour passer 1er sur Google\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/serpmantics.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/serpmantics.com\/#\/schema\/person\/c05390e931965150cb2b4750c34c24d9\",\"name\":\"fatimatou\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/serpmantics.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/396a071f5f0fd77513371041b52adea3173548f8730f93e38671c2341be02610?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/396a071f5f0fd77513371041b52adea3173548f8730f93e38671c2341be02610?s=96&d=mm&r=g\",\"caption\":\"fatimatou\"},\"url\":\"#\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Algorithme Bert : Le guide complet pour le SEO en 2025 - SERPmantics","description":"Ma\u00eetrisez l'algorithme BERT : impact sur le SEO et strat\u00e9gies d'optimisation. Adaptez votre contenu pour \u00eatre mieux class\u00e9 sur Google","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/serpmantics.com\/tr\/bert-algoritmasi\/","og_locale":"tr_TR","og_type":"article","og_title":"Algorithme Bert : Le guide complet pour le SEO en 2025 - SERPmantics","og_description":"Ma\u00eetrisez l'algorithme BERT : impact sur le SEO et strat\u00e9gies d'optimisation. Adaptez votre contenu pour \u00eatre mieux class\u00e9 sur Google","og_url":"https:\/\/serpmantics.com\/tr\/bert-algoritmasi\/","og_site_name":"SERPmantics","article_published_time":"2025-07-29T06:00:00+00:00","article_modified_time":"2025-08-29T07:42:23+00:00","og_image":[{"width":1280,"height":731,"url":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg","type":"image\/jpeg"}],"author":"fatimatou","twitter_card":"summary_large_image","twitter_misc":{"Yazan:":"fatimatou","Tahmini okuma s\u00fcresi":"14 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/serpmantics.com\/algorithme-bert\/","url":"https:\/\/serpmantics.com\/algorithme-bert\/","name":"Algorithme Bert : Le guide complet pour le SEO en 2025 - SERPmantics","isPartOf":{"@id":"https:\/\/serpmantics.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/serpmantics.com\/algorithme-bert\/#primaryimage"},"image":{"@id":"https:\/\/serpmantics.com\/algorithme-bert\/#primaryimage"},"thumbnailUrl":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg","datePublished":"2025-07-29T06:00:00+00:00","dateModified":"2025-08-29T07:42:23+00:00","author":{"@id":"https:\/\/serpmantics.com\/#\/schema\/person\/c05390e931965150cb2b4750c34c24d9"},"description":"Ma\u00eetrisez l'algorithme BERT : impact sur le SEO et strat\u00e9gies d'optimisation. Adaptez votre contenu pour \u00eatre mieux class\u00e9 sur Google","breadcrumb":{"@id":"https:\/\/serpmantics.com\/algorithme-bert\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/serpmantics.com\/algorithme-bert\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/serpmantics.com\/algorithme-bert\/#primaryimage","url":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg","contentUrl":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/07\/Algorithme-Bert-Le-guide-complet-pour-le-SEO-en-2025.jpg","width":1280,"height":731,"caption":"Ordinateur sur un bureau."},{"@type":"BreadcrumbList","@id":"https:\/\/serpmantics.com\/algorithme-bert\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/serpmantics.com\/"},{"@type":"ListItem","position":2,"name":"Algorithme Bert : Le guide complet pour le SEO en 2025"}]},{"@type":"WebSite","@id":"https:\/\/serpmantics.com\/#website","url":"https:\/\/serpmantics.com\/","name":"SERPmantics","description":"L&#039;Optimisation S\u00e9mantique pouss\u00e9e pour passer 1er sur Google","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/serpmantics.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Person","@id":"https:\/\/serpmantics.com\/#\/schema\/person\/c05390e931965150cb2b4750c34c24d9","name":"fatimatou","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/serpmantics.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/396a071f5f0fd77513371041b52adea3173548f8730f93e38671c2341be02610?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/396a071f5f0fd77513371041b52adea3173548f8730f93e38671c2341be02610?s=96&d=mm&r=g","caption":"fatimatou"},"url":"#"}]}},"_links":{"self":[{"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/posts\/3221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/comments?post=3221"}],"version-history":[{"count":18,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/posts\/3221\/revisions"}],"predecessor-version":[{"id":4157,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/posts\/3221\/revisions\/4157"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/media\/3229"}],"wp:attachment":[{"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/media?parent=3221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/categories?post=3221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/serpmantics.com\/tr\/wp-json\/wp\/v2\/tags?post=3221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}