{"id":1263,"date":"2025-04-09T13:44:33","date_gmt":"2025-04-09T13:44:33","guid":{"rendered":"https:\/\/serpmantics.com\/?page_id=1263"},"modified":"2025-07-26T20:03:42","modified_gmt":"2025-07-26T18:03:42","slug":"case-study-mathieu","status":"publish","type":"page","link":"https:\/\/serpmantics.com\/en\/case-study-mathieu\/","title":{"rendered":"From 13th to 2nd position on Google: concrete results from Mathieu, SEO freelancer, who increased his productivity 10-fold with SERPmantics"},"content":{"rendered":"<p>Since 2019, Mathieu has been working as a <strong>freelance web designer and SEO consultant<\/strong>. He divides his time between freelance projects and collaborations with the Succescomm agency. He works with a wide range of customers, including local craftsmen, national wellness companies, brokers, insurers and e-merchants. His approach is centered on a turnkey offer combining site creation, <strong>content writing and SEO optimization<\/strong> to ensure lasting visibility for its customers on Google.<\/p>\n\n\n\n<p>Always on the lookout for high-performance tools <strong>optimize content creation<\/strong>Mathieu considers<strong> content quality<\/strong> as essential: <\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"For me, it's the sinews of war, having a good quality text is still important\".<\/p>\n<\/blockquote>\n\n\n\n<p>Previously, <strong>he did his referencing manually<\/strong>. An efficient process <strong>time-consuming<\/strong>which prompted him to explore solutions for <strong>gain in productivity<\/strong> without compromising <strong>quality of its results.&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Mathieu finds SERPmantics the ideal solution<\/strong> to address this issue. Among the tool's many features, it benefits from an in-depth analysis of SERP results and search intentions, keyword suggestion and text optimization, which enables it to <strong>enables you to produce high-performance content more quickly.<\/strong> By integrating this tool into his work process, Mathieu was able to <strong>automate <\/strong>while retaining the finesse and relevance of its SEO approach.<\/p>\n\n\n\n<p>In this case study, we will see how Mathieu has<strong> transformed the way it works with SERPmantics<\/strong>the <strong>earnings <\/strong>he has obtained, as well as <strong>results <\/strong>that he has been able to measure on his projects.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Issues and challenges encountered before SERPmantics<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Initial work process<\/h3>\n\n\n\n<p>Prior to the adoption of SERPmantics, the SEO optimization process was based on a <strong>manual approach. <\/strong>Keyword research was mainly carried out using tools such as Ahrefs and Haloscan. This stage required in-depth analysis of search trends and the competition to identify positioning opportunities, which involved <strong>a fairly substantial investment of time.<\/strong><\/p>\n\n\n\n<p>Once the keywords had been identified, the construction of the content strategy followed an artisanal methodology. He built <strong>mental maps<\/strong> to structure content and <strong>integrate manually <\/strong>strategic keywords in its copywriting. This process, although rigorous, made each optimization <strong>long and tedious.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Main challenges identified<\/h3>\n\n\n\n<p>Despite the good results obtained with a<strong> manual approach<\/strong>Mathieu met <strong>several problems<\/strong> :&nbsp;<\/p>\n\n\n\n<p>In his opinion, the biggest challenge is <strong>significant loss of time for SEO optimization<\/strong> keyword research and the manual integration of SEO recommendations can take several hours per project, which<strong> slows down content production<\/strong> and potentially putting the sites online.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"(...) doing everything by hand takes a lot of time, and like everyone else I want to be more productive\".<\/p>\n\n\n\n<p>\"Doing everything yourself by hand with your energy and brain takes time\".<\/p>\n<\/blockquote>\n\n\n\n<p>Another challenge was the <strong>risk of being \"off-topic<\/strong> to Google's expectations: without advanced semantic analysis, it was sometimes <strong>difficult to perfectly align content with search intent<\/strong> and Google's ranking criteria.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"And I used to go off-topic too because I didn't have the words that were expected for such and such a result\".<\/p>\n<\/blockquote>\n\n\n\n<p>Manual search did not always offer an exhaustive view of the search intentions associated with a keyword. This limitation could lead to partially optimized content, <strong>that doesn't meet all the needs of Internet users.<\/strong><\/p>\n\n\n\n<p>Although his methods enabled him to achieve satisfactory results in SEO, they required <strong>a major effort<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Discovering and adopting SERPmantics<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">How Mathieu discovered the tool&nbsp;<\/h3>\n\n\n\n<p>He discovered SERPmantics through L\u00e9o, the director of the agency where he works. <strong>Very satisfied with its use <\/strong>for her projects, he suggested she try it out to streamline her work process.<\/p>\n\n\n\n<p>Having already tested other solutions already on the market, notably <strong>YourTextGuru<\/strong>Mathieu was curious about<strong> compare the two solutions<\/strong>. From his first attempts with <strong>SERPmantics<\/strong>,<strong> he was seduced<\/strong> through its approach <strong>more intuitive and better adapted to your needs<\/strong>. He therefore <strong>quickly adopted the tool<\/strong> for its SEO services.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"He showed me the tool, and I quickly became a fan\".<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">Decisive factors in choosing SERPmantics:<\/h3>\n\n\n\n<p>Several elements <strong>convinced Mathieu to adopt SERPmantics <\/strong>as the main tool for the<strong>semantic optimization of content<\/strong> :<\/p>\n\n\n\n<p>The first thing he really appreciated was the <strong>tool ergonomics <\/strong>and <strong>ease of use<\/strong>. Unlike some competing tools, SERPmantics stands out for its <strong>fluid, accessible and fun interface<\/strong>. He appreciated the fact that he could <strong>get to grips with the tool fairly quickly.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"SERPmantics from the first few uses I understood how it worked, I found it simple to use and even quite fun\"<\/p>\n<\/blockquote>\n\n\n\n<p>Another point that weighed particularly heavily in his decision was the <strong>SERPmantics pricing policy.<\/strong> In contrast to YourTextGuru, this tool offers a subscription-based <strong>unlimited access to analyses and recommendations at a much more affordable price. <\/strong>In his view, this represented a <strong>big advantage<\/strong>This allows them to optimize as much content as necessary, without having to worry about additional costs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SEO methodology with SERPmantics&nbsp;<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Complete process from A to Z<\/h3>\n\n\n\n<p>The adoption of SERPmantics didn't replace the other tools Mathieu was already using, but came about through <strong>complete its work ecosystem. <\/strong>Rather than completely changing his way of working, he has <strong>naturally integrated into its SEO optimization process<\/strong>in addition to its other usual tools.<\/p>\n\n\n\n<p><strong>1. Identifying search intent with SERPmantics&nbsp;<\/strong><\/p>\n\n\n\n<p>Before writing any content, he begins by analyzing search intent using SERPmantics. The tool enables him to understand user expectations and determine the key elements to include in the content to best meet Google's requirements.&nbsp;<\/p>\n\n\n\n<p><strong>2. Content plan generation with Claude&nbsp;<\/strong><\/p>\n\n\n\n<p>Once the search intent has been defined, it uses Claude's artificial intelligence to generate a structured outline of the article or page (H1, H2, H3 tags, etc.), integrating the search intent. This gives him a clear vision of the structure and sub-themes to be addressed.<\/p>\n\n\n\n<p><strong>3. Writing content with AI (ChatGPT &amp; Claude)&nbsp;<\/strong><\/p>\n\n\n\n<p>ChatGPT and Claude are then used to write content with prompts he has created.&nbsp;<\/p>\n\n\n\n<p><strong>4. Semantic optimization with SERPmantics&nbsp;<\/strong><\/p>\n\n\n\n<p>The text is then run through the tool to analyze its semantic richness and integrate any missing key terms. This is an important step in order to treat the subject in depth and avoid any gaps that could be detrimental to SEO.&nbsp;<\/p>\n\n\n\n<p><strong>5. Content enrichment and personalization<\/strong><\/p>\n\n\n\n<p>He adds his human touch by revising and personalizing the text. He improves the writing style, adds information about the customer's company, and adjusts the tone to match the customer's identity.<\/p>\n\n\n\n<p><strong>6. Internal linking with Claude<\/strong><\/p>\n\n\n\n<p>Finally, to improve indexing by Google and reinforce the site's overall SEO structure, he optimizes internal linking, inserting relevant links to other pages on the site.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Optimized content types<\/h3>\n\n\n\n<p>With the help of SERPmantics, Mathieu was able to <strong>optimize different types of content according to customer needs.<\/strong> Pages dedicated to local professionals (roofers, plumbers, electricians...) to target geolocalized searches and maximize their visibility. Blog posts to attract qualified traffic by responding to search queries. Or e-commerce category pages to improve the positioning of online stores. <strong>Overall, SERPmantics can be used to optimize various types of content.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"Your tool is relevant to all types of content\".<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Case studies and results<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">The case of the \"Wheelchair insurance\" site<\/h3>\n\n\n\n<p>Mathieu was asked to work on the content of a<strong> brand-new site<\/strong>dedicated to wheelchair insurance. To meet this challenge, he decided to <strong>rely exclusively on search intentions suggested by SERPmantics<\/strong>without consulting the SERP results themselves. His objective? To test the tool's effectiveness and see if he could optimize his process by reducing the time spent on analysis.&nbsp;<\/p>\n\n\n\n<p>The experiment proved conclusive: despite the competition on this keyword, <strong>the site went from 13th to 2nd on Google in just 2 months.<\/strong> A performance that demonstrates the effectiveness of the semantic optimization and search intent analysis offered by the tool.<\/p>\n\n\n\n<p class=\"standout blue\">From top 13 to top 2 in SERPs with SERPmantics<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"351\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/04\/SERPmantics-Mathieu-Successcom-WhatsApp-Image-2025-04-02-at-15.07.28-1024x351.jpeg\" alt=\"SEO optimization results with SERPmantics\" class=\"wp-image-1267\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/04\/SERPmantics-Mathieu-Successcom-WhatsApp-Image-2025-04-02-at-15.07.28-980x336.jpeg 980w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/04\/SERPmantics-Mathieu-Successcom-WhatsApp-Image-2025-04-02-at-15.07.28-480x164.jpeg 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">The case of the \"Couvreur Marseille\" website&nbsp;&nbsp;&nbsp;&nbsp;<\/h3>\n\n\n\n<p>This project concerned the<strong> re-optimization of an existing site<\/strong> for a roofer in Marseille. The site had been online for several years, but<strong> was struggling to position itself.<\/strong><\/p>\n\n\n\n<p>By <strong>working with the tool again,<\/strong> performance improved rapidly. Simply by refining the content with the tool, the site <strong>has gained in visibility <\/strong>and began to <strong>better positioning on Google.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Impact and business benefits of SERPmantics<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Quantifiable gains<\/h3>\n\n\n\n<p>One of the main benefits Mathieu has noticed since he started using the tool is the<strong> time saving<\/strong>. Before using the tool, SEO required <strong>a lot of manual searching<\/strong> SERP analysis, study of search intentions, identification of relevant keywords, etc. <strong>All this took up precious time. <\/strong>Visit <strong>automating <\/strong>these steps <strong>with SERPmantics<\/strong>he was able to <strong>greatly reduce time <\/strong>dedicated to this phase.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"Going through your tool just allowed me to divide the time I spend on it by 10\".<\/p>\n<\/blockquote>\n\n\n\n<p>Less time spent on analysis means more time available to manage other aspects of his projects: the tool has enabled him to <strong>improve productivity<\/strong>. This means he can handle more sites in parallel and concentrate on strategy.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"I'm now trying to concentrate on strategy and delegate keyword selection to the tools, to help me build search intent\".<\/p>\n\n\n\n<p>\"It takes time to do everything manually and [using] a tool is easier\"<\/p>\n<\/blockquote>\n\n\n\n<p>Another benefit is the <strong>making the optimization process more reliable<\/strong>.  Before using the tool, he relied on his own experience and manual analysis, which could sometimes be difficult. <strong>approximate<\/strong>. With SERPmantics, it benefits from<strong>precise analyses<\/strong> and based on real data, which <strong>reduces uncertainty <\/strong>and returns his work <strong>more reliable.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"And well, with your tool, it allows me to get good results, it makes the search intention more reliable.\"<\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"346\" src=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/04\/SERPmantics-Mathieu-Successcom-WhatsApp-Image-2025-04-02-at-15.05.42-1024x346.jpeg\" alt=\"SEO optimization results with SERPmantics\" class=\"wp-image-1269\" srcset=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/04\/SERPmantics-Mathieu-Successcom-WhatsApp-Image-2025-04-02-at-15.05.42-980x331.jpeg 980w, https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/04\/SERPmantics-Mathieu-Successcom-WhatsApp-Image-2025-04-02-at-15.05.42-480x162.jpeg 480w\" sizes=\"auto, (min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Popular features&nbsp;<\/h3>\n\n\n\n<p>Among the tool's features <strong>bring the most value to everyday life<\/strong>we find :<br><strong>Analysis of search intent<\/strong>which enables it to pinpoint exactly what Google wants to see for a given keyword. He sees this feature as <strong>more than necessary<\/strong> today :<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"I still think it's the crux of the matter to meet user expectations in 2025\".<\/p>\n<\/blockquote>\n\n\n\n<p><strong>SERPmantics understands this <\/strong>: if a visitor doesn't find what he's looking for after clicking on a result, he immediately goes back to look elsewhere, sending a<strong> negative signal to Google.<\/strong> Conversely, in <strong>precisely matching research intentions<\/strong>not only improves its positioning, but also ensures that it lasts.<\/p>\n\n\n\n<p>The second feature he really appreciates<strong> is semantic optimization<\/strong>which helps him structure his content so that it is better understood and valued by search engines. To this end, he regularly uses the <strong>keyword suggestions<\/strong>which enables it to <strong>cover all important queries and enrich its lexical field.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Estimated return on investment<\/h3>\n\n\n\n<p>When asked to<strong>estimate the value that SERPmantics has brought to its business<\/strong> and its agency, the answer is clear: the tool represents a real advantage on a daily basis.<\/p>\n\n\n\n<p>Mathieu believes that <strong>the tool brings in over \u20ac1,000 a month.<\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"Your tool brings me a lot of benefits\".<\/p>\n\n\n\n<p>\"I'd tell you more than 1,000 euros a month if I had to give you a straight answer\".<\/p>\n<\/blockquote>\n\n\n\n<p>Thanks to the tool, he can process a <strong>greater number of customers<\/strong>directly increasing its sales.<\/p>\n\n\n\n<p>Its results in terms of positioning are<strong> equivalent to or better than those obtained with its manual method<\/strong>while asking a lot <strong>less time and effort.<\/strong><\/p>\n\n\n\n<p class=\"standout blue\">Using SERPmantics earns him the equivalent of over \u20ac1000\/month<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion and outlook<\/h2>\n\n\n\n<p>Mathieu's experience with SERPmantics shows the impact that a well-designed tool can have on the efficiency and productivity of a freelance SEO consultant. After several months of use, <strong>he wholeheartedly recommends the&nbsp;<\/strong>:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\"I recommend with my eyes closed\"<\/p>\n<\/blockquote>\n\n\n\n<p>If he were to recommend it to a colleague, he would highlight two key elements: <strong>results and productivity<\/strong>.<\/p>\n\n\n\n<p>- The tool allows you to<strong>improve positioning<\/strong> sites in the<strong> search results<\/strong><\/p>\n\n\n\n<p>- It enables <strong>gain in productivity<\/strong>making SEO faster and more efficient.<\/p>\n\n\n\n<p>In his view, the balance between automation and human creativity is a real added value. <strong>SERPmantics does not replace the expertise of an SEO professional, but accompanies and guides him\/her.<\/strong> with precise recommendations, facilitating decision-making.<\/p>\n\n\n\n<p>The tool enables him to approach each project with greater serenity, by ensuring that his content<strong> precisely meet Google and user expectations<\/strong>. Thanks to the time saved by the tool, he can support more customers while guaranteeing excellent results. <strong>Convinced by the tool<\/strong>he intends to <strong>continue to integrate it into the heart of your SEO strategy <\/strong>and follow its evolution.<\/p>","protected":false},"excerpt":{"rendered":"<p>Depuis 2019, Mathieu exerce en tant que freelance sp\u00e9cialis\u00e9 dans la cr\u00e9ation de sites web et le consulting SEO. Partageant son activit\u00e9 entre des projets en ind\u00e9pendant et des collaborations avec l&rsquo;agence Succescomm. Il accompagne une client\u00e8le assez vari\u00e9e : artisans locaux, entreprises nationales dans le bien-\u00eatre, courtiers, assureurs et e-commer\u00e7ants. Son approche est centr\u00e9e [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2840,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-1263","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics - SERPmantics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/serpmantics.com\/en\/case-study-mathieu\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics - SERPmantics\" \/>\n<meta property=\"og:description\" content=\"Depuis 2019, Mathieu exerce en tant que freelance sp\u00e9cialis\u00e9 dans la cr\u00e9ation de sites web et le consulting SEO. Partageant son activit\u00e9 entre des projets en ind\u00e9pendant et des collaborations avec l&rsquo;agence Succescomm. Il accompagne une client\u00e8le assez vari\u00e9e : artisans locaux, entreprises nationales dans le bien-\u00eatre, courtiers, assureurs et e-commer\u00e7ants. Son approche est centr\u00e9e [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/serpmantics.com\/en\/case-study-mathieu\/\" \/>\n<meta property=\"og:site_name\" content=\"SERPmantics\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-26T18:03:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"11 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/serpmantics.com\/case-study-mathieu\/\",\"url\":\"https:\/\/serpmantics.com\/case-study-mathieu\/\",\"name\":\"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics - SERPmantics\",\"isPartOf\":{\"@id\":\"https:\/\/serpmantics.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/serpmantics.com\/case-study-mathieu\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/serpmantics.com\/case-study-mathieu\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png\",\"datePublished\":\"2025-04-09T13:44:33+00:00\",\"dateModified\":\"2025-07-26T18:03:42+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/serpmantics.com\/case-study-mathieu\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/serpmantics.com\/case-study-mathieu\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/serpmantics.com\/case-study-mathieu\/#primaryimage\",\"url\":\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png\",\"contentUrl\":\"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/serpmantics.com\/case-study-mathieu\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/serpmantics.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/serpmantics.com\/#website\",\"url\":\"https:\/\/serpmantics.com\/\",\"name\":\"SERPmantics\",\"description\":\"L&#039;Optimisation S\u00e9mantique pouss\u00e9e pour passer 1er sur Google\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/serpmantics.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics - SERPmantics","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/serpmantics.com\/en\/case-study-mathieu\/","og_locale":"en_US","og_type":"article","og_title":"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics - SERPmantics","og_description":"Depuis 2019, Mathieu exerce en tant que freelance sp\u00e9cialis\u00e9 dans la cr\u00e9ation de sites web et le consulting SEO. Partageant son activit\u00e9 entre des projets en ind\u00e9pendant et des collaborations avec l&rsquo;agence Succescomm. Il accompagne une client\u00e8le assez vari\u00e9e : artisans locaux, entreprises nationales dans le bien-\u00eatre, courtiers, assureurs et e-commer\u00e7ants. Son approche est centr\u00e9e [&hellip;]","og_url":"https:\/\/serpmantics.com\/en\/case-study-mathieu\/","og_site_name":"SERPmantics","article_modified_time":"2025-07-26T18:03:42+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"11 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/serpmantics.com\/case-study-mathieu\/","url":"https:\/\/serpmantics.com\/case-study-mathieu\/","name":"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics - SERPmantics","isPartOf":{"@id":"https:\/\/serpmantics.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/serpmantics.com\/case-study-mathieu\/#primaryimage"},"image":{"@id":"https:\/\/serpmantics.com\/case-study-mathieu\/#primaryimage"},"thumbnailUrl":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png","datePublished":"2025-04-09T13:44:33+00:00","dateModified":"2025-07-26T18:03:42+00:00","breadcrumb":{"@id":"https:\/\/serpmantics.com\/case-study-mathieu\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/serpmantics.com\/case-study-mathieu\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/serpmantics.com\/case-study-mathieu\/#primaryimage","url":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png","contentUrl":"https:\/\/serpmantics.com\/wp-content\/uploads\/2025\/06\/SERPmantics-couverture-etude-de-cas-mathieu.png","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/serpmantics.com\/case-study-mathieu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/serpmantics.com\/"},{"@type":"ListItem","position":2,"name":"De la 13e \u00e0 la 2e position sur Google : les r\u00e9sultats concrets de Mathieu, freelance SEO, qui a multipli\u00e9 sa productivit\u00e9 par 10 avec SERPmantics"}]},{"@type":"WebSite","@id":"https:\/\/serpmantics.com\/#website","url":"https:\/\/serpmantics.com\/","name":"SERPmantics","description":"L&#039;Optimisation S\u00e9mantique pouss\u00e9e pour passer 1er sur Google","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/serpmantics.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/pages\/1263","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/comments?post=1263"}],"version-history":[{"count":7,"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/pages\/1263\/revisions"}],"predecessor-version":[{"id":3417,"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/pages\/1263\/revisions\/3417"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/media\/2840"}],"wp:attachment":[{"href":"https:\/\/serpmantics.com\/en\/wp-json\/wp\/v2\/media?parent=1263"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}